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Wellness X Dignity — Building a Brand Presence
Project Overview
Wellness X Dignity, a mental healthcare unit offering affordable services, approached us to create a promotional video for their launch. But beyond introducing their clinic, they needed a strong brand presence to connect with the community and showcase their mission of empowering children, youth, and families through accessible psychological care.
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Our Approach
We shifted the focus from a simple launch video to a compelling brand story that truly represents Wellness X Dignity. We refined the script for clarity, optimised lighting for a professional look, and reorganised the space for an inviting feel. Careful coordination ensured a smooth production.
Solutions
e-Pyeonhansesang' is the first apartment brand in Korea and the No.1 apartment brand recognized for various achievements leading the residential culture in Korea, and is presenting a new residential culture by introducing C2 HOUSE & CANVAS DESIGN, an emotional space that freely embodies individual tastes and lifestyles in line with the current generation who wants to have their own space. Accordingly, the design was carried out with the concept of making the identity of the existing e-life simple and clear, and customizing it to reflect individual characteristics and needs as the space changes
The Impact
'e-Pyeonhansesang' is the first apartment brand in Korea and the No.1 apartment brand recognized for various achievements leading the residential culture in Korea, and is presenting a new residential culture by introducing C2 HOUSE & CANVAS DESIGN, an emotional space that freely embodies individual tastes and lifestyles in line with the current generation who wants to have their own space. Accordingly, the design was carried out with the concept of making the identity of the existing e-life simple and clear, and customizing it to reflect individual characteristics and needs as the space changes